Stan Mytkowski
Creative Director ٠ Film Director ٠ Brand Storytelling & Content Strategy
London, United Kingdom
Creative Director ٠ Film Director ٠ Brand Storytelling & Content Strategy
London, United Kingdom
With a career spanning over twenty-five years, Stan has creatively led brands and the production of high-quality content and media for a broad range of international organisations. He is currently applying that expertise at the frontier of AI – recruited as a senior domain expert to train and evaluate the world's leading AI model in storytelling, creative production, advertising and marketing across multiple professional disciplines.
Across large-scale projects and campaigns he leads all creative production, from concept through to completion, or alternatively directs individual aspects. His distinctive flair and style are evident across everything he creates – from digital advertising campaigns to immersive brand experiences to global sporting events.
Stan's approach is integrated and technology-forward, spanning AI, immersive media, interactive and social platforms – without losing sight of his core passions: storytelling and creating experiences that engage and resonate with audiences. He works extensively across the full range of creative disciplines, frequently leading projects with a brand development, content strategy or creative marketing focus.
London-based but working internationally, he's confident, amiable and highly organised. Comfortable working within a team, autonomously, or leading and managing. His key aims are always to ensure that work is produced on time, within budget and to the highest creative standards.
SPECIALTIES
· Brand development, content strategy, social media marketing, corporate, broadcast
· Copywriting, creative concepts, video / film, 2D / 3D animation, graphic design, VR / 360 Video
· Integrated projects: digital, interactive, live events, cinematics, experiential, apps
· AI model training and domain evaluation
· Copywriting, creative concepts, video / film, 2D / 3D animation, graphic design, VR / 360 Video
· Integrated projects: digital, interactive, live events, cinematics, experiential, apps
· AI model training and domain evaluation
RELATED SKILLS
· Leadership, team & department management
· Client liaison, pitches, presentations, budget management
· Client liaison, pitches, presentations, budget management
· Directing live action (film & video) and talent
· Highly experienced CGI director (motion graphics, 2D/3D animation)
· Supervising production, post-production, voice-over direction
· Scheduling / coordination of creative resources, workflow & logistics
· Highly experienced CGI director (motion graphics, 2D/3D animation)
· Supervising production, post-production, voice-over direction
· Scheduling / coordination of creative resources, workflow & logistics
· Campaigns, brand identities, media production, filmmaking
· Idents, commercials, promos, documentary, live experience content
· Concept development, IP (intellectual property), proposals, treatments, scriptwriting
· Multiplatform 360 campaigns and integrated media production
· Idents, commercials, promos, documentary, live experience content
· Concept development, IP (intellectual property), proposals, treatments, scriptwriting
· Multiplatform 360 campaigns and integrated media production
/// MERCOR (for a world-leading frontier AI company) ///
2025 to present
Creative Director – AI Training & Evaluation
Recruited as a senior creative domain expert to train and refine the world's leading AI model in storytelling, creative production, advertising and marketing — drawing on 25+ years of professional authority as a Creative Director and Film Director. Progressed from specialist task design to senior reviewer across creative production, editorial and advertising disciplines: Producers & Directors, Film & Video Editors, and Advertising & Promotions Managers.
2025 to present
Creative Director – AI Training & Evaluation
Recruited as a senior creative domain expert to train and refine the world's leading AI model in storytelling, creative production, advertising and marketing — drawing on 25+ years of professional authority as a Creative Director and Film Director. Progressed from specialist task design to senior reviewer across creative production, editorial and advertising disciplines: Producers & Directors, Film & Video Editors, and Advertising & Promotions Managers.
/// ADERIZE ///
2025 to 2026
Creative Director
Delivered digital and video advertising campaigns combining striking brand storytelling with performance-driven technology, engaging audiences and increasing key performance metrics. Developed high-impact brand stories enhancing client acquisition, and securing growth in campaign reach by championing creative tools and analytics integration.
2025 to 2026
Creative Director
Delivered digital and video advertising campaigns combining striking brand storytelling with performance-driven technology, engaging audiences and increasing key performance metrics. Developed high-impact brand stories enhancing client acquisition, and securing growth in campaign reach by championing creative tools and analytics integration.
/// NIVODA ///
2024 to 2025
Creative Director
Led brand building for the world's fastest-growing B2B/B2C diamond and jewellery online marketplace, defining and embedding creative strategy and content development to establish and maximise brand identity across digital and social channels. Delivered 950+ content assets and digital campaigns, increasing brand awareness significantly through strategic storytelling-driven social media campaigns.
2024 to 2025
Creative Director
Led brand building for the world's fastest-growing B2B/B2C diamond and jewellery online marketplace, defining and embedding creative strategy and content development to establish and maximise brand identity across digital and social channels. Delivered 950+ content assets and digital campaigns, increasing brand awareness significantly through strategic storytelling-driven social media campaigns.
/// MISFITS GAMING ///
2022 to 2024
Creative Director
Led European creative campaigns, increasing brand engagement by 40% across multi-platform gaming and esports communities. Improved influencer-driven content, capturing millions of global viewers while increasing audience growth. Mentored world-class content creators and developed original concepts and intellectual property, expanding content portfolio and market reach.
2022 to 2024
Creative Director
Led European creative campaigns, increasing brand engagement by 40% across multi-platform gaming and esports communities. Improved influencer-driven content, capturing millions of global viewers while increasing audience growth. Mentored world-class content creators and developed original concepts and intellectual property, expanding content portfolio and market reach.
/// ARAMCO ///
2020 to 2022
Creative Director
Directed high-profile content and virtual events for this global energy brand, including the Saudi Aramco Global Excellence Awards. Delivered culturally resonant moving image and VR campaigns to drive brand visibility across Middle Eastern markets and globally. Managed cross-border productions in line with corporate branding and compliance standards.
2020 to 2022
Creative Director
Directed high-profile content and virtual events for this global energy brand, including the Saudi Aramco Global Excellence Awards. Delivered culturally resonant moving image and VR campaigns to drive brand visibility across Middle Eastern markets and globally. Managed cross-border productions in line with corporate branding and compliance standards.
/// BO BLUE CREATIVE ///
2012 - Consultancy
Creative Director / Director (owner)
Full lifecycle creative direction and production of high-impact moving image and integrated campaigns across agency (e.g. Weber Shandwick, Radley Yeldar) and direct client projects, with budgets of up to £500,000. Expertise spanning film, animation, VR, digital and live events for global brands and organisations.
2012 - Consultancy
Creative Director / Director (owner)
Full lifecycle creative direction and production of high-impact moving image and integrated campaigns across agency (e.g. Weber Shandwick, Radley Yeldar) and direct client projects, with budgets of up to £500,000. Expertise spanning film, animation, VR, digital and live events for global brands and organisations.
Examples of campaigns and productions include:
· Amber Fusion / Fearnley & Kinde: Brand creation & activation
· Unilever 'Powered by ETS' VR campaign (EMEIA engagement up 46%)
· BBC World News
· HSBC 'Virtual Cards'
· British Airways 'Silent Picturehouse'
· DHL Express 'Network Operations'
· Royal Navy Reserves 'Life Without Limits'
· Royal Air Force 'Experience Our Way of Life'
· Sochi Winter Olympics
· London Olympics Park Live
· Madrid Olympic Games bid
· Dubai UAE World Expo bid
· EY: EMEIA Strategy campaign
· Verimatrix: Brand building & promotions
· Noble Tree Foundation: Charity rebrand & social media campaigns
· Activity Superstore: 360 Video promotions
· Fort St Elmo Malta: Audio-visual experience
· DEC: Nepal Earthquake campaign
· Amber Fusion / Fearnley & Kinde: Brand creation & activation
· Unilever 'Powered by ETS' VR campaign (EMEIA engagement up 46%)
· BBC World News
· HSBC 'Virtual Cards'
· British Airways 'Silent Picturehouse'
· DHL Express 'Network Operations'
· Royal Navy Reserves 'Life Without Limits'
· Royal Air Force 'Experience Our Way of Life'
· Sochi Winter Olympics
· London Olympics Park Live
· Madrid Olympic Games bid
· Dubai UAE World Expo bid
· EY: EMEIA Strategy campaign
· Verimatrix: Brand building & promotions
· Noble Tree Foundation: Charity rebrand & social media campaigns
· Activity Superstore: 360 Video promotions
· Fort St Elmo Malta: Audio-visual experience
· DEC: Nepal Earthquake campaign
/// THE UNION CLUB ///
Consultant Artistic Director
Strategic creative leadership for this prestigious Soho private members club, shaping positioning to reinforce iconic British heritage and cultural relevance. Delivered significant increase in member engagement plus growth in enquiries and membership applications.
Consultant Artistic Director
Strategic creative leadership for this prestigious Soho private members club, shaping positioning to reinforce iconic British heritage and cultural relevance. Delivered significant increase in member engagement plus growth in enquiries and membership applications.
/// SMYLE CREATIVE ///
Creative Direction
Secured key client wins; led pitch strategies that added considerable new business revenue. Delivered end-to-end creative leadership on major campaigns for Roche, Samsung, Salesforce and EDF Energy, resulting in substantial audience growth.
Creative Direction
Secured key client wins; led pitch strategies that added considerable new business revenue. Delivered end-to-end creative leadership on major campaigns for Roche, Samsung, Salesforce and EDF Energy, resulting in substantial audience growth.
/// FREELANCE ///
Creative Director / Director
Delivered creative leadership across diverse client projects on behalf of leading agencies and broadcasters including ESPN, Disney, Sky and Discovery. Led high-profile promotional campaigns, channel launches and branded content.
Creative Director / Director
Delivered creative leadership across diverse client projects on behalf of leading agencies and broadcasters including ESPN, Disney, Sky and Discovery. Led high-profile promotional campaigns, channel launches and branded content.
/// ELECTRONIC ARTS ///
Cinematics Director
Established and led in-house creative team for AAA title Need for Speed: Hot Pursuit. Directed production of key promotional assets, commercials and in-game cinematics, supporting global launch and critical acclaim of the franchise.
Cinematics Director
Established and led in-house creative team for AAA title Need for Speed: Hot Pursuit. Directed production of key promotional assets, commercials and in-game cinematics, supporting global launch and critical acclaim of the franchise.
/// WRG ///
Head of Film, Video and Digital
Directed moving image / digital production team within this renowned international creative agency. Delivered innovative content for major corporate events, broadcast and brand communications.
Head of Film, Video and Digital
Directed moving image / digital production team within this renowned international creative agency. Delivered innovative content for major corporate events, broadcast and brand communications.
/// VIRGIN GROUP ///
Senior Creative Manager
Managed Virgin Atlantic's global OnDemand inflight entertainment network's branding and promotional output, driving brand presence and passenger engagement.
Senior Creative Manager
Managed Virgin Atlantic's global OnDemand inflight entertainment network's branding and promotional output, driving brand presence and passenger engagement.
KEY CLIENTS & EMPLOYERS
Misfits Gaming, Electronic Arts, Virgin, Sky, BBC, Weber Shandwick, Maverick Advertising, Radley Yeldar, Google, Unilever, Samsung, Roche, Saudi Aramco, Filmmaster MEA, Citibank, EY, HSBC, Disney, Britbox, Discovery, ESPN, Current, Viasat, ITV, Granada, Accedo, DHL, British Airways, Royal Air Force, Royal Navy, Olympic Games, M-is, Smyle, Sarner, WRG, BDA Creative, Distillery, Zealot, SquareZero, Maverick Media, Addictive TV, Verimatrix, The Union Club, Renaissance, Ministry of Sound
EXPERTISE
Creative Direction, Film Direction, Brand Storytelling, Content Strategy, AI Model Training & Evaluation, Managing Creative Teams, Leadership, Client Liaison, Brand Development, Media Production, Content Creation, Creative Concept Development, Video Production, Motion Graphics, Animation, CGI, Post Production, Social Media Marketing, Creative Marketing, Campaign Leadership, Cross-Platform Production, Stakeholder Engagement
3D Animation, ARRI Alexa, AV Installations, Adobe After Effects, Adobe Premiere, Advertising, Audiovisual, Avid, Brand Films, Broadcast, Cinema 4D, Cinematics, Commercials, Concepts, Corporate Branding, Corporate Communications, Corporate Film, Corporate Video, Creative Development, Digital Media, Documentaries, Film Production, Filming, Final Cut Pro, Interactive, Live Events, Marketing, Media Installation, Music Video, Online Video, Pitches, Promos, Promotions, Red Epic, Screenwriting, Scriptwriting, Shooting, Storytelling, Social Media, TVC, Television Production, Theatrical Trailers, Trails, Treatments, Video, Video Editing, Visual Identity, Intellectual Property (IP), VR, 360 Video, Virtual Experiences